Kramp, a leading supplier of parts and accessories in the lawncare and groundscare industries, has been announced as the exclusive sponsor of the new lawn mower racing feature at GroundsFest 2025.
Taking place across both days of the event, the GroundsFest Cup will see experienced competitors from the West Midlands Lawn Mower Racing Association go head-to-head on a custom-built track in front of a live audience. These specially modified mowers – blades removed but engines primed – will showcase skill, speed, and competitive spirit in a fun, high-energy format.
The partnership with Kramp brings industry relevance to the spectacle, highlighting the essential parts and components that go into the machines used by professionals every day.
“Kramp is thrilled to be sponsoring the first ever GroundsFest Cup,” said Lexi Gilders, Marketing Manager UK.
“As a leading supplier of parts and accessories in the lawncare and groundscare industries, this event is a natural fit for us. It highlights the machines and components at the heart of our business, whilst celebrating the people who use them every day. Supporting the GroundsFest Cup gives us a unique opportunity to showcase our commitment to the groundscare industry in a fun, fast-paced setting – and we’re excited to be part of an event that brings together passion, performance and the parts that power it all.”
GroundsFest visitors can also visit Kramp UK on Stand L80 in the Landscape Zone, where the team will be on hand to showcase their extensive product range and provide insights into how Kramp supports professionals across the industry.
With the addition of the GroundsFest Cup, GroundsFest continues to offer something different — blending practical industry engagement with memorable, interactive features.
GroundsFest 2025 takes place on 9–10 September at Stoneleigh Park, Warwickshire.
Entry and parking are free.